White Label & Custom Packaging
Market Express provides custom branded packaging to enhance your brand identity. From custom printed boxes to branded inserts and thank you cards, we make your unboxing experience memorable.
What is White Label Packaging?
White label packaging means shipping your products in custom branded boxes, mailers, and inserts instead of plain brown boxes. Your customers receive packages with your logo, colors, and branding - creating a professional unboxing experience that builds brand loyalty.
White label packaging transforms commodity products into premium branded experiences. Instead of anonymous Amazon-style boxes, your customers unbox a package that reflects your brand values and quality standards.
Why Use Custom Branded Packaging?
- Build brand recognition and customer loyalty
- Create memorable unboxing experiences (social media sharing)
- Stand out from Amazon and generic marketplace sellers
- Increase perceived product value and quality
- Reduce returns (professional packaging = quality perception)
- Include marketing materials (coupons, catalogs, QR codes)
- Protect your brand (customers know it came from you)
- Enhance customer lifetime value (LTV)
Custom Packaging Options
Custom Printed Boxes
Full-color custom printed corrugated boxes with your logo, tagline, and brand colors.
- Multiple sizes available
- 1-4 color printing
- Inside/outside printing
- Minimum order: 250-500 boxes
Custom Poly Mailers
Lightweight, water-resistant poly mailers with custom printing. Ideal for soft goods and lightweight products.
- 6x9" to 19x24" sizes
- Full-color printing
- Tamper-evident seal
- Minimum order: 500 mailers
Branded Inserts & Cards
Thank you cards, product catalogs, instruction sheets, and promotional inserts.
- Business card to catalog size
- Full-color printing
- QR codes, discount codes
- Minimum order: 250-500 inserts
Tissue Paper & Filler
Branded tissue paper, shredded paper, and protective filler materials.
- Custom colors available
- Logo printing on tissue
- Eco-friendly options
- Bulk quantities
Design & Setup Process
Submit Artwork
Provide your logo (vector format preferred - AI, EPS, SVG), brand colors (Pantone or CMYK), and any specific design requirements.
Design Proof & Approval
Our partner creates a digital proof showing exactly how your packaging will look. You approve before production starts (2-3 business days for proof).
Production & Delivery
Packaging is printed and delivered to Market Express warehouse (2-3 weeks for boxes, 1-2 weeks for mailers/inserts).
Fulfillment Integration
Your custom packaging is used automatically for all future orders. No additional action needed.
Custom Packaging Pricing
Pricing depends on packaging type, quantity, print colors, and size. Below are typical ranges:
- Setup Fees: One-time design and plate fees ($100-300 depending on complexity)
- Volume Discounts: Larger quantities (1,000+) reduce per-unit cost significantly
- Reorder Pricing: No setup fees on reorders (same design)
How Custom Packaging Works with Fulfillment
Storage & Handling
- • Custom packaging stored at warehouse
- • No additional storage fees (within 3 EURO1 pallet allocation)
- • Integrated into fulfillment workflow
- • Used automatically for all orders
Fulfillment Process
- • Product picked from inventory
- • Placed in custom branded box/mailer
- • Branded insert included
- • Shipping label applied
Important Information
- Lead Time: Custom packaging requires 2-4 weeks from proof approval to delivery
- Minimum Orders: Most suppliers require minimum order quantities (250-500 units)
- Design Files: Vector files (AI, EPS, SVG) work best. PNG/JPG files may have lower print quality.
- Color Matching: Pantone colors provide most accurate color matching. CMYK may vary slightly from screen to print.
- Stock Management: You're responsible for maintaining adequate inventory of custom packaging. Reorder when stock runs low.
Popular White Label Packaging Combinations
Premium E-commerce Package
- • Custom printed box (full-color outside, inside message)
- • Branded tissue paper (logo printed)
- • Thank you card with QR code for review request
- • Estimated cost: $1.50-2.50 per package
Budget-Friendly Branding
- • Custom poly mailer (1-2 color printing)
- • Branded insert card (business card size)
- • Estimated cost: $0.30-0.50 per package
Luxury Unboxing Experience
- • Custom rigid box (thick cardboard, full-color)
- • Premium tissue paper (multiple sheets, logo)
- • Product insert, thank you card, catalog
- • Ribbon or sticker seal
- • Estimated cost: $3.00-5.00+ per package
Ready to Elevate Your Brand?
Market Express coordinates custom packaging design and production. Transform your unboxing experience with branded packaging that builds customer loyalty.